Pure White Lines were asked to produce a number of chandeliers along with pendant lighting for the interior of the brand-new H&M HOME concept store in the heart of Paris.
The store, located in an impressive, quintessentially Parisian building on the corner of rue Scribe and boulevard de Capucines, features high ceilings and a glamorous sweeping staircase. Designed to embrace the Parisian atmosphere, there are feminine notes and contemporary style in abundance. Visitors can browse the H&M HOME collections and pick up their favourite flowers via the in-store florist, all under the soft glow of the Pure White Lines honey-coloured Murano glass chandeliers. Our Capri Murano Chandeliers in Amber, part of our lighting collection, were hand-blown in Italy and made-to-order to fit the space perfectly. The rippled tubes create a soft light, ideal for this richly layered retail space.
“The newly designed Concept Store offers an inspirational shopping experience, presenting the latest interior trends and the newest products, including H&M HOME’s popular range of furniture and lighting and a curated selection of external brands, in an atmosphere inspired by contemporary cosmopolitan homes and hotels.” – H&M Group
The store also features a number of our Parisian Globes, inspired by the glamorous Parisian street lights of the mid-century.
Our Capri Chandelier which is made-to-order can be customised in various sizes and the frame and fixtures can be specified in brass or chrome. Clear, Amber (as pictured) Pink or Blue glass can be specified.
Pure White Lines have also provided lighting for H&M HOME stores in Thailand, Dubai, London, Paris, Russia, Italy, Holland, Sweden, Norway, Denmark, and Germany.
For more information on our commercial interior design capabilities please get in touch at sales@purewhitelines.com
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